Information You Give to Us
As you evaluate whether Sfumato is the right solution for you, you may choose to provide us with Personal Data about yourself, including your name, email, phone number, zip or postal code, country, and user name and password, by completing forms on our website, such as when you request information about our Services.
When a founder registers on the platform they are first asked to share (1) Personal Data consisting of first name, last name, emails, and a password, and then (2) their company information consisting of company name, website, industry and fundraising stage. Once the investor is registered on the platform, we may ask additional questions regarding: age, gender, ethnicity, US employment Visa status, work experience, personal achievements and awards as well as information related to the founder’s startup business.
When using our Services, you may provide us with messages sent between those individuals you have authorized to use our Services. In some instances, you may elect to provide us with location and address information. You may also provide us with Personal Data about yourself when you report a problem or have a question about our services. While on our Site, you may choose to provide us with employment and education information when you apply for a job at Sfumato.
We do collect biometric information and startup founders have the option to upload a video of the founder explaining the start-up’s business model. .
The Sites offer interactive and social features that permit startup founders and investors to communicate with each other. You may provide personal data to us when you post information in these interactive and social features. Please note that your postings in these areas of the Sites will only be accessible to other users.
Please note that if you do not provide us with Personal Data, your ability to use certain aspects of our products and services may be limited.
Information We Obtain from Your Use of Our Services
We collect certain information automatically, such as your operating system version, browser type, and internet service provider. We also collect information about your interaction with the Services, such as creating or logging into your account, or opening or interacting with the Services on Your mobile device. When you use our Site, we automatically collect and store this information in service logs. This includes: details of how you used our Site; Internet protocol address; and cookies that uniquely identify your browser. We may also collect and process information about your actual location. The information we collect automatically is statistical data and may or may not include Personal Data, but we may maintain it or associate it with Personal Data we collect in other ways or receive from third parties.
Cookies and Similar Technologies
We and our partners use various technologies to collect and store information when you visit one of our services, and this may include using cookies or similar technologies to identify your browser or device. We also use these technologies to collect and store information when you interact with services from our partners, such as advertising services. Our third party advertising and analytics partners include Google and similar third party advertising or analytics partners.
The technologies we use for this automatic data collection may include:
We use your Personal Data in ways that are compatible with the purposes for which it was collected or authorized by you, including for the following purposes:
We use the information we collect from our Sites to provide, maintain, and improve them, to develop new services, and to protect our Company and our users.
We use information collected from cookies and other technologies, to improve your user experience and the overall quality of our services. We may use your personal information to see which web pages you visit at our Site, which web site you visited before coming to our Site, and where you go after you leave our Site. We can then develop statistics that help us understand how our visitors use our Site and how to improve it. We may also use the information we obtain about you in other ways for which we provide specific notice at the time of collection.
Whenever we collect Personal Data from you, we may do so on the following legal bases:
Providing access to Community or Support portals
Legitimate interest in making these portals available to customers
Receiving and responding to your enquiries and complaints (please also refer to our Call Recordings Policy)
Legitimate interest in providing customer service solutions
Making the website function securely using necessary cookies
Legitimate interest in presenting a functioning and secure website
Personalizing your experience on our website, collecting information about your use of our websites (and platforms for statistical and product improvement purposes, and sending serving targeted advertising to you, in each case using cookies and similar technologies (see “Cookies” below for more information)
Legitimate interest in improving the appearance and usability of our websites
Maintaining databases of business contacts and contacting these for professional, non-marketing related reasons
Legitimate interest in being able to contact customers, suppliers and other third parties for business reasons, including to provide contractually required services to business customers
Invoicing for our services and making payments to suppliers
Legitimate interest in conducting necessary / contractually required finance transactions
To ensure compliance with our licensing terms
Legitimate interest in enforcing our terms on authorized users
Displaying personal user testimonials
Send marketing information to existing and prospective customers (for telephone marketing, please also refer to our Call Recordings Policy)
Legitimate interest in promoting our products and services; or
Consent (where expressly provided by you, including in cases where required by law)
Assess job applications
Legitimate interest in selecting appropriate, qualified candidates
Providing information to regulators, law enforcement agencies, other government bodies and the courts
Compliance with a legal obligation; or
Legitimate interest in cooperating with lawful requests for information and assisting with regulatory investigations and the conduct of the courts
Sfumato may disclose your Personal Data to commercial providers for a business purpose. When we disclose Personal Data for these reasons, we enter into a contract that describes the purpose and requires the recipient to both keep that Personal Data confidential and not use it for any purpose except for the purposes set forth in the contract.
We do not share Personal Data with companies, organizations and individuals outside of Sfumato unless one of the following circumstances applies:
We attempt to notify Users about legal demands for their personal data when appropriate in our judgment, unless prohibited by law or court order or when the request is an emergency. We may dispute such demands when we believe, in our discretion, that the requests are overbroad, vague or lack proper authority, but we do not promise to challenge every demand. (Indented in line with section above and below... possibly hollowed bullet points)
Your provision of Personal Data is required in order to use certain parts of our services and our programs. If you fail to provide such Personal Data, you may not be able to access and use our Services and/or our programs, or parts of our Services and/or our programs.
We may retain your Personal Data for a period of time consistent with the original purpose for collection. For example, we keep your Personal Data for no longer than reasonably necessary for your use of our programs and Services and for a reasonable period of time afterward. We also may retain your Personal Data during the period of time needed for us to pursue our legitimate business interests, conduct audits, comply with our legal obligations, resolve disputes and enforce our agreements.
You may have certain rights relating to your Personal Data, subject to local data protection law. Whenever you choose to visit our Site and use our Services, we aim to provide you with choices about how we use your Personal Information. If we have collected your Personal Data because you visited our website or contacted us, then we will facilitate your rights directly because we are the controller of your Personal Information. If we have collected your Personal Data on behalf of a customer when you have been employed by that customer, your rights are facilitated by the customer because they are the controller of your Personal Information.
Subject to applicable law, you may obtain a copy of Personal Data we maintain about you. In addition, if you believe that Personal Data we maintain about you is inaccurate, subject to applicable law, you may have the right to request that we correct or amend the information by contacting us as indicated in the “How to Contact Us” section below. To help protect your privacy and maintain security, we will take steps to verify your identity before granting you access to the information.
Some data protection laws, including the European Union’s General Data Protection Regulation (“GDPR”), provide you with certain rights in connection with Personal Data you have shared with us when we are the data controller. If you are resident in the European Economic Area, you may have the following rights:
You can make these requests by emailing us at email@example.com or by contacting us at the contact information below. We will consider your request in accordance with applicable laws.
You may update or correct information about yourself by emailing us at firstname.lastname@example.org. If you completely delete all such information, then your account may become deactivated. We may retain an archived copy of your records as required by law, to comply with our legal obligations, to resolve disputes, to enforce our agreements or for other legitimate business purposes.
We may contact you to request that you update your Personal Data on a regular basis to ensure its integrity for the purposes of ongoing data management.
We currently provide the following opt-out opportunities:
The Sites may contain links to webpages operated by parties other than Sfumato. We do not control such websites and are not responsible for their contents or the privacy policies or other practices of such websites. Our inclusion of links to such websites does not imply any endorsement of the material on such websites or any association with their operators. Further, it is up to the User to take precautions to ensure that whatever links the User selects or software the User downloads (whether from this Site or other websites) is free of such items as viruses, worms, trojan horses, defects and other items of a destructive nature. These websites and services may have their own privacy policies, which the User will be subject to upon linking to the third party's website. Sfumato strongly recommends that each User review the third party's terms and policies.
We are committed to complying with applicable laws, regulations and mandatory government standards regarding the protection of Personal Data.
Sfumato maintains administrative, technical and physical safeguards designed to protect the User's Personal Data and information against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. We implement appropriate technical and organizational measures to ensure a level of security appropriate to the risk, taking into account technological reality, cost, the scope, context and purposes of processing weighted against the severity and likelihood that the processing could threaten individual rights and freedoms. For example, we use commercially reasonable security measures such as encryption, and Secure Socket Layer software (SSL) or hypertext transfer protocol secure (HTTPS) to protect Personal Data.
Sfumato does accept credit and/or debit card information for payment purposes but Sfumato does not process or handle the credit and debit card information directly. Sfumato has engaged third party payment processors, such as Stripe, to process the payment card information.
Although we take reasonable steps designed to protect your Personal Data, please be advised that no security system or means of transmitting data over the Internet can be guaranteed to be entirely secure (including without limitation with respect to computer viruses, malicious software and hacker attacks). We cannot and do not guarantee or warrant the security of your Personal Data or any information you disclose or transmit to us. We are not responsible for the acts of those who gain unauthorized access, and we make no warranty, express, implied or otherwise, that we will prevent such access, and we are not responsible for any damages or liabilities relating to any such incidents to the fullest extent permitted by law. Where required under law, we will notify you of any such loss, misuse or alteration of Personal Data that may affect you so that you can take the appropriate actions.
The Site is not intended for use by children. We do not intentionally gather Personal Data about visitors who are under the age of 13 (or a minor in the jurisdiction in which you are accessing our Sites or Services). If a child has provided us with Personal Data, a parent or guardian of that child may contact us to have the information deleted from our records. If you believe that we might have any information from a child under age 13 in the applicable jurisdiction, please contact us at email@example.com. If we learn that we have inadvertently collected the personal information of a child under 13, or equivalent minimum age depending on jurisdiction, we will take steps to delete the information as soon as possible.
Do Not Track (“DNT”) is the concept that has been promoted by regulatory authorities, in particular by the U.S. Federal Trade Commission (FTC), for the Internet industry to develop and implement a mechanism to allow internet users to control the tracking of their online activities across websites. Sfumato does not track its users over time and across third party websites to provide targeted advertising and therefore does not respond to DNT signals. However, some third party sites do keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you. If you are visiting such sites, your browser may include controls to block and delete cookies, web beacons and similar technologies, to allow you to opt out of data collection through those technologies.
California residents are entitled to contact us to request information about whether we have disclosed personal information to third parties for the third parties’ direct marketing purposes. We do not disclose personal information to third parties for the third parties’ direct marketing purposes. California users may request further information about our compliance with this law by e-mailing us at the address listed in the “How to Contact Us” section. In your request, please attest to the fact that you are a California resident and provide a current California address for our response. Please be aware that not all information sharing is covered by the California privacy rights requirements and only information on covered sharing will be included in our response. We reserve our right not to respond to requests submitted to addresses other than the addresses specified in this paragraph.
We treat Customer Information, Information about our Customer’s Contacts, Archival Information and Automatically Collected Information as the confidential and proprietary information of our Sfumato Customers, subject to the terms of the Sfumato Terms of Service and any other service agreement between Sfumato and the Sfumato Customer. We do not share Customer Information, Information about our Customer’s Contacts, Archival Information or Automatically Collected Information with third parties unless directed to do so by our Customer, as may be necessary to provide services to the Customer, to our advisors, affiliates, representatives, agents, service providers, in connection with a business transaction (such as a merger or sale), as allowed under the terms of our agreement with our Customer, or in response to a court order, subpoena, warrant or to comply with a legal requirement or to cooperate with an investigation. We may disclose Customer Information, Information about our Customer’s Contacts, Archival Information or Automatically Collected Information for the aforementioned reasons, or in order to protect our rights or the rights of our affiliates, Sfumato Customers, or service providers.
We will retain Customer Information we process on behalf of our Sfumato Customer for as long as needed to provide services to our Customer, or for the period of time requested by a particular Customer. Sfumato Customers are responsible for obtaining consent and maintaining any Personal Information collected with their forms. Please let us know if your Personal Information was improperly collected by a Sfumato Customer. While Sfumato only collects the Personal Data necessary to provide Services, you may collect a wide variety of information from your customers using the forms you create with our Services.
Send e-mail to: firstname.lastname@example.org
Send mail to our address:
500 W 30th Street
New York, NY 10001